PRESSfeed is a Social Media and Internet Marketing Tool To Create RSS Feeds for Web Content Syndication

Publishing and syndicating web content is one of the best online marketing tools for enhancing your image, increasing search engine visibility and improving productivity in your organization


Joel Morris, CTO of PRESSfeed, talks about PRESSfeed, RSS and getting found on the internet with Sage Lewis of Web Marketing Watch.

According to the social media adoption survey from the Institute for Communication Technology at USC, RSS feeds are second only to online video for improving image and productivity in small, medium and large organizations.

Adding RSS feeds to your website and news content is one of the most effective online marketing and PR strategies available today. With PRESSfeed it's easy to create and publish RSS Feeds.

RSS Feeds In A Social Media Environment RSS Feeds In A Social Media
Environment >>>


RSS Feeds In A Social Media EnvironmentRead the case study published
in PR Week >>>

What Does PRESSfeed Do?

PRESSfeed is a social media web content syndication service that allows you to add optimized content to your news or updates page on your website and syndicate it in an RSS feed - all in one easy to use interface.

  • The content and RSS feeds go on your web site
  • Enter the content once and you're done
  • You don't have to know HTML
  • You don't have to wait for your IT department to load the content to your website
  • PRESSfeed puts you in control of your news and online marketing content

The combination of fresh content and RSS feeds can greatly increase search engine visibility. PRESSfeed helps you create that quickly and simply.

Get started now >>>

PRESSfeed Proactive Podcast

PRESSfeed Proactive Podcast:

The latest news about RSS and PR in the online world.

Why You Should Use RSS and Web Content Syndication for Online Marketing, Promotion and Public Relations

People are rapidly adopting RSS as the content delivery method of choice.

More than 30 percent of the companies adding RSS Feeds to their web content are doing so because of customer demand. JupiterResearch

They are choosing RSS feeds because it gives them control over the vast inflow of messages and information. And those who read RSS feeds are influencers who want to be the first to know and the first to tell. These are people you want to reach.

Download our Case Studies and Whitepapers

Find out how RSS and PRESSfeed have helped other companies:

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PRESSfeed RSS feeds Subscribe to PRESSfeed's RSS feeds »

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RSS NEWS

  • Social Bookmarking Makes Good Marketing Sense
    Content syndication and distribution online is getting a shot in the arm from social bookmarking. According to the Pew Internet and American Life Project 28% of Internet users have tagged or categorized content online such as photos, news stories or blog posts. On a typical day online, 7% of internet users say they tag or categorize online content.
  • Creating RSS feeds a popular SEO tactic
    The SEO through blogs and feeds was one of the best attended session at SES New York City 2007
  • Content Syndication In RSS Feeds Boosts SEO Rankings
    Brilliant Blue and PRESSfeed combine their SEO PR expertise to give clients the benefit of syndication

PRESSfeed Calendar

Sally Falkow will be presenting at:

July 30-31, USC, Los Angeles
Disruptive Forces in the Interactive Digital Media (IDM) Market Place: Opportunities or Threats?

August 4, Chicago, Social Media Bootcamp for PR Professionals - Bulldog Reorter

August 6, Washington, D.C., Social Media Bootcamp for PR Professionals - Bulldog Reorter

August 8, New York City, Social Media Bootcamp for PR Professionals - Bulldog Reorter

August 11, Los Angeles, Social Media Bootcamp for PR Professionals - Bulldog Reorter

August 18-20, SES San Jose; speaking on August 18 in the "Storyteller Marketing" panel


How fast is RSS growing?

  • Online newsletters like Lockergnome report a 5:1 preference for RSS subscriptions over email. And it's not only web savvy users who are moving to RSS - USAToday.com and NYTimes.com show double-digit increases in their RSS subscriptions every month.
  • Feedburner reports that their subscriptions increase by one percent per day.
  • Burpees Seed, who target gardeners, report a 4X increase in sales as a result of adding feeds to their website content.
  • Even the AARP is using RSS feeds to distribute their content to members.
  • Yahoo!, MSN and Google have already included RSS readers in their sites.
  • An RSS reader is embedded in Firefox, Safari (the Mac browser).
  • Microsoft IE 7 now has the RSS reader built right in.

Make your information available to the influencers in your space - create an RSS feed and get started with a web content syndication plan >>>


PRESSfeed is featured in Marketing Wisdom for 2007 Marketing Sherpa Report (PDF)